October 2011
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“3. Facts of space by use of the name of a state after a town whose state is well...”
– From an original TIME Style Guide, listed under “Offenses”
September 2011
25 posts
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Poem to the Book Review at TIME:
You will keep hiring picadors from the back row and pic the bull back far along his spine you will slam sandbags to the kidneys and pass awine poisoned on the vine you will saw the horns off and murmur the bulls are ah the bulls are not what once they were The corrida will end with Russians in the plaza Swine, some of you will say what did we wrong? And go forth to kiss the conquerors
Norman...
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General Rules
Be specific.
Be impersonal.
Appear to be fair.
Be not redundant.
Reduce to lowest terms.
You cannot be too obvious.
- Guidelines from one of TIME’s earliest style guides from co-founders Britton Hadden and Henry Luce. (Though we’ve certainly come a long way in the personality department since the 1920s…)
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“I feel as though I had just turned into a piece of public property. It’s...”
– Jackie Kennedy, January 20, 1961
More: Photos of Jackie Kennedy, up close
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A Contagion Remembered
As Oscar winner Steven Soderbergh’s new film Contagion has us all reflecting on the pandemics of the past – or even worse, those of the future – TIME senior writer Bryan Walsh remembers his time in a panicked Hong Kong during the SARS scare of 2003, an epidemic that killed nearly 300 people.
“It was the photographer who got me worried. We’d met in the waiting room at Hong Kong’s Queen...
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Watch“Think of it as a time capsule. You’re just going to take a snapshot of today.”
On the morning of Sept. 11, 2001, TIME deputy managing editor Nancy Gibbs got a phone call from our then-managing editor Jim Kelly. Gibbs was at home in Westchester, NY, away from the chaos filling Manhattan where the TIME offices are located. “He said, ‘I wanted to know if you’re...
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“On a normal day, we value heroism because it is uncommon. On Sept. 11, we valued...”
– “If You Want To Humble An Empire,” September 14, 2001
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“Terror on this scale is meant to wreck the way we live our lives – make us...”
– “Mourning in America,” September 24, 2001
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